EÜT413

School of Architecture and Design \ Industrial Design

3

6

Compulsory

Turkish

-

Industrial Design Undergraduate Program

This course aims to enhance students' knowledge of the industrial design profession, along with their verbal and visual communication skills. Topics such as organizational culture, company formation, entrepreneurship, customer relations, legal, financial, and managerial information will be explored in this course. The course will also cover design job descriptions, copyright, patents, design registration, utility models, and brand concepts. Additionally, students will learn to present their work, experiences, and skills developed over the past four years in print, digital, and online formats, helping them create communication materials for their professional career goals.

Notes on Design: How Creative Practice Works, Kees Dorst
What They Didn’t Teach You in Design School, Phill Cleaver
The Design Experience: The Role of Design and Designers in the Twenty-First Century, Mike Press, Rachel Cooper
The New Designer, Manuel Lima

1. By the end of the course, it is expected that the student will have the necessary knowledge about designers’ working methods and conditions. Accordingly, this course enables design students to map out their career paths by analyzing their own professional and individual competencies and equips them with the knowledge and skills needed for job applications, postgraduate studies, and interviews.

1. have the necessary knowledge about designers' working styles, conditions, and professional ethical principles.
2. be able to chart their career paths by analyzing their own professional and personal competencies, and will gain the knowledge and skills necessary for job and postgraduate studies applications and interviews.

1. Week: Introduction to course content, topics, and goals. Assign reading for the next week.
2. Week: Emergence and Historical Development of Industrial Design in Turkey.
Reading:

A Creative Convergence of Modernity, Globalization and Tradition: Understanding Industrial Design in Turkey (Er.A., 2009).
Change in Industrial Designers’ Jobs: The Case of Turkey, 1984-2018 (Kaygan, P., Ilhan, A.O., Oygür, I., 2020).
3. Week: Working as an In-House Designer. Discuss the origin of professional practices in large manufacturing companies in Turkey and introduce in-house design practices.
Reading:
Trends in the Development of the Industrial Design Sector in Turkey and the Position of Istanbul (Hasdoğan, G., 2011).
Assignment: Create two resumes for different career paths.
4. Week: Working as an Independent Designer (Design Consultancy and Project-Based Designers). Discuss design consultancy and its emergence, the working styles of designers in consultancy, and the differences between freelance designers.
Reading:
The Cost of 'Free' in Freelance Industrial Design Work: The Case of Turkey (Kaygan, P. & Demir, Ö., 2017).
Assignment: Resume critiques.
5. Week: Industrial Property, Patents, and Design Registration. Explore the concept of industrial property, design protection, innovation in design, and the design registration system.
Assignment: Write a letter of intent in both Turkish and English.
6. Week: Industrial Design and Entrepreneurship. Discuss entrepreneurship in industrial design and how designers create companies through technology or product development.
Assignment: Critique of letter of intent.
7. Week: Kurban Bayramı Holiday.
8. Week: Introduction to Portfolio Design. Evaluate existing portfolios and discuss examples from domestic and international designers.
Assignment: Begin working on new portfolio designs.
9. Week: Portfolio design critiques.
10. Week: The Changing Role of Technical and Social Skills for 21st-Century Designers. Discuss the importance of both technical and social skills in professional practice.
Class Activity: Discuss the relationship between technical and social skills in design practice.
11. Week: Democracy and National Unity Day (Official Holiday).
12. Week: Final critiques of portfolios. Discuss professional website design tools and analyze domestic and international designers' websites.
13. Week: Professional Organizations in Industrial Design and Their Importance. Explore the role of professional organizations in raising awareness of the profession in industry and society.
Reading:
The Institutionalization of the Industrial Design Profession in Turkey: Case Study – the Industrial Designers Society of Turkey (Hasdoğan, G., 2009).