GİT102

School of Architecture and Design \ Visual Communication Design

4

8

Compulsory

Turkish

GİT 101 Temel Tasarım I

Visual Communication Design

In this course, basic design principles and elements, such as color, texture, and form, are examined comprehensively. Topics such as color theory, including the CMYK color wheel, color lightening, darkening, and desaturation; two- and three-dimensional design practices, including 3D form studies with paper and different materials and photography practices; composition design; and abstraction are covered.

Within the scope of the course, students develop both their technical and artistic skills through activities focused on observation, research, and visual thinking. Through project-based assignments, they reinforce their use of light, shadow, and color, and carry out original design experiments.

"• Johannes Itten – Sanatta Renk
• Josef Albers – Interaction of Color
• David A. Lauer & Stephen Pentak – Design Basics
• Wucius Wong – Principles of Color Design
• Amy E. Arntson – Graphic Design Basics
• Erol Eti – Grafik Tasarım ve Uygulamaları
• Ali Artun – Sanat ve Tasarım Kuramları
• Paul Rand – Thoughts on Design
• Adrian Shaughnessy – How to Be a Graphic Designer Without Losing Your Soul
• Scott McCloud – Understanding Comics"

The Basic Design II course aims to advance students' visual perception, creativity, and design problem-solving skills. Throughout this process, conceptual thinking abilities based on research and observation are developed, enabling students to consciously use color, form, and composition to produce original and aesthetic solutions. Additionally, the course seeks to build a solid foundation in visual communication and design principles, enhance artistic sensitivity, and provide the necessary experience for both industry and academic applications.

1. Theoretically explains the elements of basic design, composition rules, and color theory, including the color wheel, lightening, darkening, and similar concepts.
2. Effectively uses the physical materials and computer software required for two- and three-dimensional design practices, photography, and digital drawing.
3. Transforms concrete objects or abstract concepts into original and innovative design ideas by conducting research focused on observation and visual thinking.
4. Transforms the original ideas developed into two-dimensional digital drawings or three-dimensional physical forms by using elements such as light, shadow, texture, and color.
5. Constructs design experiments and project assignments within the framework of visual balance, aesthetics, and unity.

*The following weekly plan and topics may vary depending on the year and semester of the course:

Week 1: Presentation: Color and Dimension in Basic Design

Week 2: Basic Color

Week 3: Color Transition / Gradient

Week 4: Color Transition / Gradient

Week 5: Three-Dimensional Form

Week 6: Three-Dimensional Composition

Week 7: Three-Dimensional Composition

Week 8: Three-Dimensional Structure / Construction

Week 9: Structure Photography and Vector Drawing

Week 10: Structure Photography and Vector Drawing

Week 11: Abstraction and Logo Design

Week 12: Abstraction and Logo Design