School of Architecture and Design \ Visual Communication Design
Course Credit
ECTS Credit
Course Type
Instructional Language
Programs that can take the course
Visual Communication Design
The course begins with an introduction to the program interface, followed by shape animations to explain the basics of animation. Once students grasp the concept of 2D motion, the course progresses to 3D animation techniques. Throughout the course, effects from the effects library are frequently used, allowing students to become familiar with simulation systems. The curriculum also covers camera movements, motion tracking, rotoscoping, and title sequence design, concluding with advanced complex applications.
Textbook and / or References
Solarsystemscope.com
Maxon.net
Videvo.net
This course aims to equip students with foundational and advanced skills in motion graphics, starting with 2D animation principles and progressing to 3D animation techniques. Students will gain proficiency in shape animations, effects, simulation systems, motion tracking, and rotoscoping, while also learning to integrate camera movements and title sequences. By the end of the course, students will be able to create dynamic and visually engaging motion graphics for various media platforms.
1. Creates dynamic animations and visual storytelling products in motion graphic design projects by applying fundamental design principles and elements.
2. Enhances the impactful delivery of messages by ensuring the dynamic interaction of text and visual elements through motion typography applications.
3. Balances aesthetics and functionality by applying color, form, and composition principles in motion graphic design.
4. Integrates creative and innovative thinking into motion graphic design projects to develop original animation solutions.
5. Utilizes digital media and animation software to create dynamic visuals through transition effects and motion techniques.
6. Establishes an effective visual narrative by integrating video and animation in motion graphic projects.
7. Reflects project management, planning, and presentation skills in motion graphic design processes, developing detailed and comprehensive projects.
8. Strengthens message impact by incorporating universal symbolic meanings into animated designs.
9. Experiments with various digital techniques to produce innovative and original solutions in motion graphic design.
10. Critically evaluates motion graphic projects, ensuring continuous improvement and the development of innovative applications.
11. Integrates aesthetic values with functionality to create dynamic visual compositions that enhance audience engagement.
12. Presents motion graphic design works in portfolio format, demonstrating professional communication skills.
Week 1: After Effects Interface & Drawing, Customizing the interface.
Week 2: Basic shape drawings and relationships between shapes.
Week 3: Basic Animations, Animating primitive shapes, linking, and modifying them.
Week 4: Video Editing & Composition
Week 5: Creating a music video using instructor-provided footage.
Week 6: Understanding the Effects & Simulation Library – Part 2, Creating a 3D title sequence using the effects library.
Week 7: Image Animation (Midterm Project)
Week 8: Sound & Music Integration
Week 9: Motion Tracking
Week 10: Rotoscoping & Advanced Masking
Week 11: Title Sequence Design
Week 12: Final Project & Presentation
Tentative Assesment Methods
• Final Project Submission 100 %
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