School of Architecture and Design \ Visual Communication Design
Course Credit
ECTS Credit
Course Type
Instructional Language
Programs that can take the course
Visual Communication Design
The Information Design course offers students the opportunity to produce understandable and effective visualizations by handling data and information with user-centered approaches on different platforms and formats. Through these projects, students experience a hands-on learning process by experiencing how to optimize the organization of information, visual hierarchy, use of color and interaction elements.
Textbook and / or References
Edward Tufte – The Visual Display of Quantitative Information
It is one of the classic sources of information design, explaining the basic principles of how to organize and present data.
Richard Saul Wurman – Information Architects
Provides comprehensive examples and methods on restructuring content and information in a way that users can understand.
David McCandless – Information is Beautiful
Stands out as a creative example and inspiration for presenting information in a simple and understandable way with visual aesthetics.
Stephen Few – Show Me the Numbers
It is a guide for the correct interpretation and presentation of information, focusing on data visualization techniques and tabulation methods.
Dona M. Wong – The Wall Street Journal Guide to Information Graphics
Contains practical tips and standards for creating informative graphics and visuals in publications such as newspapers and magazines.
Mehmet Pamuk – Visual Communication and Information Design (Sample Turkish Source)
A detailed Turkish source that covers the basic principles of visual communication and the applications and strategies of information design in our country.
Manuel Lima – Visual Complexity Website
A comprehensive platform where countless examples can be examined on interactively mapping and visualizing different data sets.
visualcomplexity.com
Information is Beautiful (Website)
This site, which is a famous project of David McCandless, compiles creative and interesting data visualization examples in information design.
informationisbeautiful.net
Interaction Design Foundation (Education and Article Platform)
Supports the user-centered approach, which is important in the information design process, by offering comprehensive lessons and articles in the field of user experience (UX) and interaction design.
interaction-design.org
The Information Design course aims to raise awareness that information is a communication tool that strengthens interaction, beyond mere transfer. It is aimed for students to structure content for different target audiences systematically and aesthetically; to make innovative contributions to interaction design by producing user-friendly, understandable and creative solutions in printed and digital environments. Thus, participants gain the ability to work on expanding the boundaries of information design by using elements such as data management, typography, color and visual elements with a holistic perspective.
1. The student processes data and information with user-centered approaches, creating clear and effective visualizations for different platforms and formats.
2. Optimizes information organization and enhances readability using visual hierarchy and typography principles.
3. Applies graphic, iconography, and visualization techniques to simplify and clarify complex information.
4. Balances color usage and contrast in information design to develop strategies that strengthen visual communication.
5. Improves accessibility to information by considering user experience (UX) principles in the design process.
6. Develops creative and innovative information design solutions, experimenting with unique approaches beyond traditional data presentation.
7. Uses interactive elements in information design, making data visualization processes more dynamic.
8. Adopts a critical perspective in project processes, continuously improving and developing information design.
9. Maintains a balance between design and functionality in data and information visualization, producing effective communication solutions.
10. Analyzes user needs to develop strategies for the optimal presentation of information.
11. Implements accessibility and intuitive design principles in information design for different platforms.
12. Presents developed information design projects professionally, integrating all design process stages into a portfolio.
Week 1: Information about course content, presentation assignment and first project
Week 2: Presentations (1/3)
Week 3: Presentations (2/3)
Week 4: Presentations (3/3)
Week 5: Project 2: Prospectus Reproduction
Week 6: Project 2 continued
Week 7: Project 3: Direction Design
Week 8: Project 3 continued
Week 9: Project 3 continued
Week 10: Project 4: Qualified Project Proposal and Application Development
Week 11: Project 4 continued
Week 12: Project 4 continued
Tentative Assesment Methods
INTERIM EVALUATION: PRESENTATION
INTERIM EVALUATION: PROJECT 1
INTERIM EVALUATION: PROJECT 2
INTERIM EVALUATION: PROJECT 3
INTERIM EVALUATION: PROJECT 4
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